Successful entrepreneurs are “natural born risk takers”


- Leading business experts say entrepreneurship is more nature than nurture and believe tough economic times are an opportunity for entrepreneurs to flourish -

London, UK (14 March, 2011): Over half (53%) of British entrepreneurs put their business success down to their own innate talents which cannot be learnt or taught, according to new research* of 500 entrepreneurs. This compares to 13% who believe that learnt skills or education have been the driver in launching their business idea.

A debate on the research findings by specialist small business insurer Hiscox, attended by some of the country's leading entrepreneurs and business experts reached the conclusion that entrepreneurship is more nature than nurture, although did also suggest that some key business skills can be learnt. The discussion also concluded that the current financial climate presents significant opportunities for aspiring entrepreneurs.

Hosted at the Royal Institution by science journalist Vivienne Parry, the Hiscox sponsored 'nature or nurture' debate saw Steve Ridgway, CEO of Virgin Atlantic Airways, Max McKeown, business author and strategic adviser, and Daniel T Jones, founder and Chairman of the Lean Enterprise Academy, argue what attributes they believe contribute to entrepreneurial success.

Entrepreneurship as an art

Max McKeown, supporting the nature side of the debate, said that entrepreneurship is an art, something that comes from a set of abilities that cannot be learnt. He also commented that entrepreneurs need innate qualities such as ambition in order to make the leap from having a great idea to actioning it: “Who’s more likely to succeed – someone with high skill and no ambition, or no skill and high ambition? If you’re an entrepreneur, you can hire as many skilled people for your business as you want.”

Hiscox’s research supports that view, with 23% of entrepreneurs questioned stating they were not university educated and just 13% believing business success is down to education or relevant experience. Respondents also listed innate attributes led by an analytical mind (81%), followed by creativity (73%), drive (66%) and good communication skills (63%) as key to business success.

Entrepreneurship as a science

But the research also acknowledged nurture as an influence: 88% of entrepreneurs worked for another company before starting their own business and 30% had studied business and management, showing that gaining competencies and experience within an established company can be an important part of business success. Professor Jones echoed the need for experience when debating for the side of nurture. He argued that entrepreneurs often fail at first, learning from their mistakes, and that some key entrepreneurial traits, for example problem solving, can be taught.

The lively discussion about the nature of entrepreneurship concluded with all panelists agreeing that post-recession is a time ripe for would-be entrepreneurs, citing successful companies Hyatt Hotels and MTV, which were born in similarly challenging economic times.

Professor Jones said that the recent downturn proved the current business model was broken: “Now is the time for entrepreneurs to really flourish”. Steve Ridgway commented that tough economic times always bring out business talent: “Entrepreneurs will go to hell and back if they believe in an idea.” Max McKeown echoed this thought, saying: “Entrepreneurs don’t believe the future is predictable – but they do believe that they can create the future themselves.”

Commenting on the debate, Alan Thomas, SME expert at Hiscox said: “One thing that's clear is that it’s hard to package the profile of an entrepreneur into a ‘one size fits all’ format. While some people have all the required qualifications on paper, they may lack the innate abilities of a natural born risk taker or vice versa. It’s good to see that despite, or maybe because of, recent economic challenges, the spirit of entrepreneurship remains alive and well in this country.”

- ENDS -

For further information please contact:

Hiscox Ltd      
Johanna Boland Group Communications +44 (0) 207 448 6494 [email protected]
Lexis Public Relations      
Emma Robertson Press Office +44 (0)20 7908 6469 [email protected]
Sirina Parr Press Office +44 (0)20 7908 6481 [email protected]

Notes to editors

*Research of 500 SME owners was carried out on behalf of Hiscox by RedShift between 7th - 21st January 2011.

About Hiscox

Hiscox, the international specialist insurer, is headquartered in Bermuda and listed on the London Stock Exchange (LSE:HSX). There are three main underwriting parts of the Group - Hiscox London Market, Hiscox UK and Europe and Hiscox International. Hiscox London Market underwrites internationally traded business in the London Market - generally large or complex business which needs to be shared with other insurers or needs the international licences of Lloyd's. Hiscox UK and Hiscox Europe offer a range of specialist insurance for professionals and business customers, as well as high net worth individuals. Hiscox International includes operations in Bermuda, Guernsey and USA. Hiscox Insurance Company Limited, Hiscox Underwriting Limited, Hiscox Europe Underwriting Limited and Hiscox Syndicates Limited are authorised and regulated by the Financial Services Authority.

For further information, visit

About the Royal Institution

For over 200 years, at the headquarters on Albemarle St, the Royal Institution has been at the forefront of science research, innovation and communication. The Ri is where scientists such Humphrey Davy, Michael Faraday, William and Lawrence Bragg and George Porter discovered 10 chemical elements, won 14 Nobel Prizes and made world-changing discoveries such as the laws of electromagnetism and the foundations of molecular biology.

Today, the Ri is an independent charity with a mission to communicate the role that science plays in everyday life through its exceptional range of education programmes, its rich scientific heritage and its unique exhibition.

The Ri’s priorities are to communicate the role that science plays in everyday life; inspire the next generation of scientists to experiment and innovate; champion scientific discovery and innovation; educate people of all ages through exceptional events and masterclasses and inform through public programmes that challenge the perception of science.

For further information, visit

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